Web Marketing Executive

Opening for Web Marketing Executive in Bangalore with experience of 2 to 5 years.

Desired Profile
1. A bachelor’s degree in business administration or marketing as well as strong IT skills.
2. At least 2 years of experience in Web marketing with increasingly broad responsibilities.
3. Ability to coordinate the various aspects of Web management to maximize the site’s effectiveness as a marketing tool.
4. Good management skills to foster team spirit and cooperation.
5. Managing the marketing trends.
6. Candidate should be target oriented & should have a go- getter kind of attitude.

Job Description
An excellent opportunity with ETI a Venture of QAI Global Institute for the role of Web Marketing.
1. Roles includes the development of company’s web presence as a major source of revenue through marketing campaigns that use Web content to draw viewers and provide a user-friendly experience to increase internet leads and sales volume.
2. Confers with marketing director to plan scope of Internet marketing activities and to offer a consistent message about company’s products, services and solutions.
3. Works with Web designer to develop presentation of products and focus on special offerings.
4. Is responsible for implementing new content and features to maintain freshness and offer interesting material to attract new and repeat users and to increase average length of the average visit to the site.
5. Reviews reports and analysis from the search engine optimization engineer and from the sales department to strengthen marketing efforts and increase ROI.
6. Plans promotions and offers previews of future programs to encourage frequent visits from customers.
7. Analyzes sales figures to determine effectiveness of various promotions and experiments with incentives to increase dollar amount of average sale.
8. Coordinates Web offerings with overall marketing program and plans a calendar for coming year.
9. Develops budget figures for Web marketing and monitors monthly reports to ensure that projections are being achieved.
10. Attends seminars and keeps abreast of new developments in Web technology.

Company
Edista Testing Institute [ETI] is a talent partner for leading IT organization globally providing Talent Acquisition, Management and Transformation solutions in Software Testing. ETI is a venture of QAI Global Institute.

Contact
Edista Testing Institute., http://www.edistatesting.com
#42 100 Feet Road, 17th Main Road,
4th Block Koramangala,
Bangalore, Karnataka,
INDIA

Phone: 32479565

Please send your resumes to Savitha at careers@edistatesting.com or savitha.v@edistatesting.com with JOB Code and Name (for ex. WME011 Sudhakar R) in the subject line.